Digital Technologies and Customer Experience: How Nike is Leading the Way | by King Hei Kwok | Digital Society | Medium
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Nike by you offering an opportunity to personalize a product for that unique customer experience. | Personal relationship, Personalised, Generation
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How Artificial Intelligence helps Burberry and Nike to be hyper-focused on the customer and earn more money | by Kateryna Stetsiuk | DataDrivenInvestor
![Faisal Masud on X: "Nike benefiting from access to first party data and owning the customer experience end-to-end. Similarly, Adidas now makes a third of its sales directly-to-consumer. This will continue to Faisal Masud on X: "Nike benefiting from access to first party data and owning the customer experience end-to-end. Similarly, Adidas now makes a third of its sales directly-to-consumer. This will continue to](https://pbs.twimg.com/media/Eip1eIUWAAIBqLQ.jpg)